Employees donned caps and shirts bearing the “W”-shaped insignia at the same time, and 100 restaurants nationwide offered unique packaging bearing the logo.”To celebrate the remarkable achievements of women everywhere, especially in our restaurants, we flipped our iconic arches for International Women’s Day for the first time in our brand’s history.” McDonald’s Chief Diversity Officer Wendy Lewis said.
According to Lauren Altman, a spokesperson of the brand, the new design was made to recognize women globally. “We have a long history of enabling women to grow and succeed in the workplace through empowerment.”
“We are proud to share that, in the United States, six out of ten restaurant managers are women today. We take pride in our diversity,” she went on. All social media platforms for the company will have updated versions of its logo, and 100 sites will get new “packaging, crew shirts, hats, and bag stuffers.”
